MEDIA STATEMENT: NAB becomes first African member of The Global TV Group
Johannesburg, South Africa, 18 June 2024
The National Association of Broadcasters’ (NAB) TV Committee has joined The Global TV Group, becoming the first African member of the global grouping of broadcasters, sales houses and TV membership associations. Membership of the group spans across Europe, the USA, Canada, Australia and Latin America.
The group’s objective is to promote the effectiveness of television and remind advertisers, the press, government agencies and industry peers about the medium’s continued relevance in the digital era. The Global TV Group aims to move the industry forward through exchanging data and technical expertise, addressing current topics and trends in the industry and supporting World Television Day, among other activities.
Interactions between members are based on trust, mutual respect and good faith. Members strive to assist their counterparts across various areas including benchmarking, media promotion, and access to regional data.
“We are excited and indeed honoured to have the NAB’s TV Committee welcomed into The Global TV Group. The work we have been doing as the NAB advocating for our local TV industry will be strengthened by the partnership opportunities that will emerge from our membership in this body,” said NAB Executive Director, Nadia Bulbulia. “Collaboration with our counterparts in this space will benefit our TV committee and the TV industry in South Africa.”
Visit https://www.theglobaltvgroup.com/ for more information on The Global TV Group.
ISSUED BY THE NAB
For media enquiries please contact NAB Research & Communications Specialist Ofentse Mboweni on 082 849 7404 or comms@nabsa.co.za
About the NAB
The NAB is a voluntary association that was formed in 1993 to foster and promote the development of a sustainable and robust broadcasting system in South Africa. It supports the principles of democracy, freedom of expression and the diversity of voices.
As the leading representative of South Africa’s regulated broadcasting industry, the NAB members comprise all three tiers of broadcasters (public, private and community) as well as signal providers and industry associates. It has, since the dawn of SA’s democracy, engaged in policy and regulatory processes that affect the broadcasting sector. The NAB is funded entirely by its members and responds to a broad range of needs and developments to strengthen and create a favourable climate for a vibrant industry. It established the BCCSA that is recognised by the sector regulator, ICASA.